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Jon Bond

Cannabis plant closeup

Jon Bond

Meet Jon
UCG’s Chief Marketing Officer

Jon Bond is one of the advertising and marketing industry’s most recognized thought leaders and entrepreneurs. He has developed several significant companies and marketing concepts over his 30-year career.

Bond was Co-Founder and CEO of Kirshenbaum Bond and Partners (KBP). KBP was arguably the original “word of mouth” agency, well before social media appeared on the scene. KBP also created the first pop-up store and built one in only 18 hours during an episode of the television show, the Apprentice.

In 2008, KBP launched one of the industry’s first trading desks, Varick Media Management, and was voted agency of the year (under $1BB range) later that same year.

In 2010, KBP sold to MDC. Billings were approximately $1 billion at the time, and clients included BMW, Citi, Victoria’s Secret, Target, Wendy’s and the Coca Cola Company.

From 2010 to 2012, Bond was CEO of Big Fuel (now part of Publicis), one of the world’s largest social media agencies. Big Fuel’s clients included General Motors, Gatorade, Chase and T-Mobile.

On the media side, Bond helped co-found one of the first online media agencies (iballs), which sold to Microsoft in the early 2000s. He also founded Media Kitchen, an innovation-based media shop and Varick, one of the first trading desks, all under the KBP umbrella.

Bond was recently Co-Chairman at The Shipyard, which is a full-service agency operating in four U.S. cities with data science at the center of all marketing and media decisions.

Currently, Bond is Chairman of Sito Mobile (NASDAQ), a location-based media and data intelligence platform.

Bond has had investments and/or board roles at: White Ops, Metamorphic VC fund, TZP Private Equity Fund, Victors and Spoils (now part of Havas), Simplifi, Appinions , Data Xu, Blackbook magazine and Klout. He has served as interim CMO at Appinions, and as Chairman at White Ops.

Bond co-authored “Under the Radar,” which has been published in 5 languages and has sold over 40,000 copies. He is a keynote speaker represented by The Guild Group and has lectured at Harvard Business School, Columbia, NYU, The University of Texas and his alma mater, Washington University (St. Louis).

In 2011, Bond appeared in Morgan Spurlock’s documentary “The Greatest Movie Ever Sold”. He has also appeared on CNN, 20/20, CNBC, 20/20, Barbara Walters, Deborah Norville and Piers Morgan, and in 2010 was voted number 4 in Adweek’s “Executive of the Decade” poll.